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Events & Booking Associate

Aurora Theatre
Lawrenceville, Georgia
36,000-$43,000 + Commission
Closing date
Feb 11, 2023
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Job Details

Lawrenceville Arts Center (LAC), a brand-new premier arts and culture venue located in historic downtown Lawrenceville GA opened in October 2021. With 5 distinct spaces (and endless funky alcoves) LAC is the perfect venue for your next performance, convention, corporate meeting or celebration. Home of Aurora Theatre, the 2nd largest professional theatre in the State of Georgia, LAC is sure to be a destination location for not only Gwinnett County and Georgia, but the entire Southeast region!  

Salary is commensurate with experience; base + commission; generous benefits package listed below. 

SALARY: $36,000 - $43,000 + commission  

To best show LAC’s commitment to inclusion, diversity, equity, access, and excellence in our workspace, we encourage ALL qualified applicants to apply. LAC is an equal opportunity employer. 

TO APPLY: Please email resume and cover letter including name, phone numbers and emails of 3 references to: 

John Geertsen 
Complex General Manager 
PO Box 2014 
Lawrenceville, GA 30046 
Subject: Events & Booking Associate  

REPORTS TO: Complex General Manager  

Position Summary 

The Events & Booking Associate supports the Facilities Sales & Booking Manager in soliciting private event business, event planning, and supplying overall end to end support to clients for all Lawrenceville Arts Center (LAC) events. This role handles organizing and supporting records and related paperwork in concert with LAC partners. 

Position Responsibilities 

Book the LAC as a venue for private groups, including social, corporate, faith-based, and performing arts. 

Research, identify, and contact prospective user groups to initiate sales efforts.  

Respond to inquiries, negotiate pricing, and deliver sales proposals with the highest level of client service to cultivate client retention and develop strong relationships.  

Conduct site visits as needed, collaborate with all facility departments to ensure successful site tours 

Work with staff to ensure the event spaces are appropriately scheduled, resourced and staffed. 

Aid staff as needed in the set-up and management of LAC facilities. 

Manage related paperwork and schedules for outside rentals. 

Maintain files and records of all current and historical projects. 

Knowledge of and ability to apply basic analytical, math, and accounting skills. 

Coordinate event requirements with caterers, clients and necessary internal departments. 

Communicate problems and proposed solutions to management. Coordinate event requirements with caterers, clients and necessary internal departments. 

Frequent evening and weekend hours required. Holiday work may be needed. 



1-3 years' experience in event sales/management, preferably with an arena, convention center, hotel, or other similar public assembly facility. 

College degree preferred, but not required.  

Bilingual required  

Knowledge and appreciation of performing arts and/or music industry experience preferred. 

Exceptional attention to detail with organizational skills 

Ability to negotiate, influence and sell prospective clients. 

Excellent interpersonal and communication skills, self-motivated and results oriented. 

Customer service focused, proactive, positive attitude with guests, staff and co-workers. 

Demonstrated ability to function in a fast-paced, high-pressure environment. 

Passion for event planning and the ability to provide excellence in event production. 

Proficient in the use of Microsoft Office, VenueOps (or similar booking software), WordPress and Adobe Creative Suite is preferred 

Strong verbal and written communication skills 

Any successful applicant must have and maintain a current Driver's License

Any successful applicant must be able to pass background checks

Any successful applicant must be fully vaccinated against Covid-19



Lawrenceville Arts Center is an inclusive art space where you will be part of a thriving cultural scene (music, theatre, dance, & visual arts). Join a creative culture that works under “Group Speak” (all voices welcomed). We value equity in the workplace, and we fight for civic, corporate and cultural understanding. Plus, we have a lot of fun!!!  

This is a full-time position eligible for benefits and perks including:  

health insurance (full health, vision, dental, supplemental)  


paid time off 

flexible work environment  

ongoing career training 

employee discounts 

FREE admission to shows 


Aurora recognizes that conversations about salary can be difficult. We strive to provide pay that meets the market by leveling with industry peers to determine the pay range for each position. Where the employee falls in that range is determined by experience and skill set. Aurora will work hard to administer the compensation program in a manner that is transparent, consistent, and equitable across the company. 


Supporting Documents for Events & Booking Associate


Our Mission

Aurora Theatre is committed to producing quality, professional theatre for the Southeast, North Georgia, and our most ardent supporters—the residents of Gwinnett County. We will serve these communities by offering entertainment that nurtures a love of theatre and develops a new generation of theatergoers.

About Our Organization

In 1996, Aurora Theatre was established in a converted hardware store in the suburbs of Atlanta. The City of Lawrenceville, GA recognized the positive economic impact the arts have on its community and invited Aurora Theatre to serve as the cornerstone for their revitalization plans. In a unique partnership between city government, private development and a non-profit charity, the city purchased a 100-year-old church and together with Aurora Theatre transformed the space into a $7.5 million theatre complex, which opened in May of 2007. Now, Aurora Theatre houses 2 performance spaces, boasts 5,000 season ticket holders, produces over 850 events annually and entertains 80,000 visitors. Currently in our 23rd Season, Aurora Theatre has become the largest arts organization in Gwinnett County and the fastest growing professional theatre in the state of Georgia. The Peach State Federal Credit Union Mainstage Signature Series is comprised of the biggest Broadway plays and musicals. The GGC Harvel Lab Series produces exciting contemporary theatre. Additionally, Aurora produces concerts, stand-up comedy, children’s programs, Metro-Atlanta’s top haunted attraction Lawrenceville, GA Ghost Tours, as well as Atlanta’s only professional Spanish language theatre, Teatro Aurora. Always grateful for our loyal patrons, Aurora provides FREE attached covered parking and a city booming with restaurants and shops.

Under the artistic leadership of Co-Founders and Artistic Directors Anthony Rodriguez and Ann-Carol Pence, Aurora Theatre has garnered numerous accolades highlighted by recent achievements that include winner of ten 2017 Suzi Bass Awards, 2016 Governor’s Award for Arts and Humanities, Creative Loafing’s 2010 Best Theatre Company, Georgia Trend Magazine’s 2011 Best Places to Work in Georgia, Atlanta Business Chronicle’s 2012 Best Places to Work, Atlanta Magazine’s Best of Atlanta 2013, Georgia Hispanic Chamber of Commerce’s 2014 President and CEO Award for Excellence in Arts and the Gwinnett Chamber’s 2015 IMPACT Regional Business Award for Hospitality.

Find Us
128 E Pike St
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