Writer and Content Creator

Location
Atlanta, Georgia
Salary
$50-$55k per year + benefits
Posted
Apr 02, 2021
Closes
May 02, 2021
Focus Areas
Associations / Union
Position Type
Full Time
Degree Level
Bachelors
Willingness to Travel
up to 25%
Experience Level
Professional

Under the direction of the Marketing & Communications Director, this position will help advance the AAR’s mission to foster excellence in the academic study of religion and enhance the public understanding of religion. The Writer and Content Creator will utilize their outstanding writing, copy editing, and storytelling skills in combination with their excellent knowledge of marketing/public relations strategy to execute high quality products.  This position will write AAR notices, public relations messaging, press releases, promotional material, direct member messaging, website content, social media content and other AAR advocacy communications. The Writer and Content Creator will collaborate with AAR leadership and staff to maximize the quality and impact of materials through writing, editing, and coaching. 

Content Development

  • Collaborate with Marketing & Communications Director and Chief Public Engagement Officer to develop and execute a marketing strategy that builds the profile of the AAR’s mission and goals. 
  • Proactively pitch stories of AAR’s programs, initiatives, and success to internal and external audiences including the media 
  • Design, implement and manage storytelling devices to promote the work and achievements of AAR members 
  • Research and report on trends and changes in the academic study of religion or the public understanding of religion of interest to AAR members 
  • Create and manage a contact list of journalists, nonprofit leaders, and possible strategic partners in related sectors 
  • Working with AAR staff and leadership, write promotional material for AAR events, advertising, videos, merchandise, and programs 
  • Monitor conversations and trends relevant to the academic study of religion and theology, similar membership organizations, higher education, and the intersection of religion and public life for opportunities to proactively engage relevant audiences 
  • Collaborate with freelance and third-party content creators on special projects 
  • Working with senior leadership as well as taking the initiative, pitch and write advocacy and/or op-ed articles, and fundraising materials 
  • Strategize with staff and leadership to draft social media content that supports the AAR’s mission and programming 
  • Create, write, curate, and edit staff copy for AAR newsletters email campaigns that you will publish monthly and other at other intervals 
  • Copyedit content from other AAR units for publication on digital platforms 
  • Able to enhance copy with visual design elements as well as ability to illustrate statistics with graphic elements 
  • Work with the Marketing & Communications Director to update and post content to all AAR digital platforms as needed, managing specific program and event communication 
  • Manage and maintain the AAR’s written style and brand style guides 
  • Create and implement a system for maintaining AAR’s digital photo archive 
  • Help manage AAR editorial and production processes 

Annual Meeting

  • Collaborate with others to plan, create and development of content for communications and marketing for the Annual Meeting 
  • Work the Annual Meeting as assigned to support the successful execution of the event 

General

  • Stay abreast of industry trends in nonprofit marketing and communications and suggests new approaches
  • Identify opportunities for process improvement and assist with implementing new processes
  • Coordinate and collaborate with the staff and leadership of other departments as necessary
  • Other duties as assigned

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