Director of Annual Giving and Parent Engagement

Director of Annual Giving and Parent Engagement

 

R505031

 

San Francisco

 

California College of the Arts educates students to shape culture and society through the power of creative work. Building on a century of excellence in art and design education, CCA is in the quiet phase of its largest-ever capital campaign to build an expanded campus in the heart of San Francisco.

 

The Director of Annual Giving and Parent Programs leads CCA's annual giving effort by developing and implementing a range of effective solicitation strategies for alumni, parents and friends. This position serves as the CCA specialist on board-based appeals such as direct mail, email, online giving, and social media campaigns. In addition, the Director creates and realizes parent donor engagement programs to foster deeper connections with CCA. As the CCA capital campaign moves into its public phase, the Director will play a leadership role creating and realizing campaign cultivation, solicitation and stewardship goals and strategies that grow participation among donors giving under $10,000.

 

MAIN RESPONSIBILITIES:

 

Appeal Planning, Implementation & Communication

 

• Creates and executes comprehensive Annual Giving strategic plan with the goal of growing the number of donors giving under $10,000.

 

• Develops Annual Giving income and participation goals for all constituent groups and sets long-term benchmarks for success.

 

• Develops and implements mass appeal strategies to increase fundraising success through direct mail, digital and online solicitations, and other crowdfunding opportunities.

 

• Develops and deploys well-targeted, group solicitations that maximize response rates and giving among alumni, parents, friends, faculty and staff. Plans and administers robust direct mail and online efforts for donor acquisition, renewal and upgrades.

 

• In collaboration with Advancement Services, creates reports that measure the effectiveness and progress of annual giving and parent programs. Provides regular analysis and status reports to department leadership.

 

• Responsible for the development and deployment of CCA's parent giving volunteer group with the goal of inspiring involvement and contributions among the parent community.

 

Special Giving and Stewardship Programs

 

• Manages a portfolio of 10-15 parent donor prospects to solicit for gifts between $1,000 to $10,000 in support of student scholarships, the Fund for CCA, and other initiatives.

 

• Works closely with the Senior Director of Individual Giving and the Prospect Research Manager to identify individual prospects; develops corresponding moves management plan.

 

• Employs departmental stewardship programs to acknowledge donors at various times of the year.

 

Events

 

• Plans and implements 2 creative and impactful events per year for parent prospects. Works closely with vendors and facilities staff.

 

• Works in partnership with the Events Manager to ensure events fulfill their goals in cultivating and stewarding individual donors.

 

• Attends Advancement and other CCA events as appropriate, to establish rapport with donors and prospects.

• Helps Alumni Engagement staff develop and execute alumni event solicitation strategy utilizing volunteers, direct mail, and social media.

 

Supervisory and Other Duties

 

• Hires, trains, and evaluates the performance of the Annual Giving Assistant.

 

• Oversees all work tasks of the assistant and ensures that standards for quality and quantity of work are upheld.

 

• Identifies and supports professional development opportunities for the assistant.

 

• In conjunction with the Senior Director of Advancement Services, designs and implements timely and effective acknowledgement processes for annual donors.

 

• Works in partnership with gift processing staff to ensure that gifts are coded correctly and donors are appropriately stewarded.

 

• Some local/regional travel may be required.

 

MINIMUM REQUIREMENTS:

 

• Bachelor's degree and three or more years of direct fundraising and management experience, preferably within an educational or cultural institution.

• Must be energetic, creative, and resourceful, and demonstrate initiative in seeking increased contributions.

• Excellent communication skills with demonstrated ability to engage prospective donors in-person and in writing through articulate, compelling, and well-reasoned solicitations.

• Experience planning events.

• Experience working in a college environment with alumni and parent constituencies a plus.

• Exceptional organizational skills, with the ability to work on deadline and manage multiple assignments at once.

• Strong analytical and budgeting skills.

• Outstanding leadership, interpersonal, and mentoring skills, including the ability to work well with staff, trustees, faculty, and volunteers.

• A proven record of working independently and as part of a team, demonstrating flexibility and ability to compromise to achieve goals in tandem with project partners.

• Supervisory experience required.

• PC proficiency (MS Office Suite in Mac environment); facility w/ Word and Excel required.

• Work with fundraising database software required, Raiser's Edge preferred. ​

 

Location

San Francisco

Additional Locations

 

Application Instructions

Applicants are required to attach a cover letter and resume. Incomplete applications will not be considered. Recommended document file formats are Word or PDF. If there are multiple attachments, we recommend compressing/zipping your files into a zip format file. There is also a place in the application for you to provide a link to large documents. Please submit an application form for each position for which you believe you are qualified. Applications are not kept on file for future positions.

 

Application Deadline

For staff positions, screening begins immediately and continues until the position is filled.

 

EEO Statement

As an educational and cultural institution, California College of the Arts has a responsibility to provide access and opportunities for all people, with special attention to supporting groups historically underrepresented in higher education.

 

We believe that a culturally diverse campus is integral to academic excellence, and our student, faculty, staff, and trustee bodies should reflect the diverse world in which we live, with attention to race, ethnicity, religious creed, national origin, age, sex, sexual orientation, gender identity or expression, and ability.

 

California College of the Arts is an equal opportunity employer and encourages applications from individuals who will contribute to its diversity.

 

Questions?

Please address any questions to mailto:hr@cca.edu.

 

To apply, visit https://apptrkr.com/1673318.

 

Founded in 1907, California College of the Arts (CCA) is an independent art college with 21 undergraduate programs in architecture, design, fine arts, visual studies, and writing. The college also has graduate programs in architecture, comics, curatorial practice, design, design strategy, film, fine arts, visual and critical studies, and writing. Through these programs, the college has created a dynamic and interdisciplinary environment. Diverse cultural perspectives enrich the CCA community and the college believes that continuing to expand the horizons of the students and faculty is essential to achieving its educational objectives. With campuses in Oakland and San Francisco, CCA currently enrolls 1,950 full-time students.

 

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