Marketing Director

Title: Marketing Director, MARR, Inc.

Immediate Supervisor: CEO

Overall Scope of Work

The Marketing Director will coordinate Marketing activities for long-term addiction treatment facility and oversee the development and delivery for a fully integrated strategy for branding, communications, public relations, Business Development, and support materials and services. 

Responsibilities

• Planning, development, and implementation of all of the organization’s branding efforts, marketing strategies, communications, and public relations activities, both external and internal. 
• Ensuring that brand identity, messaging, marketing, outreach, and communications strategies are consistent with MARR Mission, Philosophy, and Goals throughout the organization and to the public. 
• Conducts marketing research and evaluates, develops, or adjusts marketing plans to address the changes and trends in the field of addiction treatment.
• Developing key performance indicators and metrics for, and monitor and evaluate all Marketing efforts.
• Works with the Business Development department regarding how to achieve higher conversion rates from contacts to admissions.
• Works closely with Business Development, Fund Development, and Information Technology departments to ensure an integrated approach to messaging and branding.

Requirements: Bachelor’s or Master’s degree with 10 years experience in the field. Preference will be given to applicants with experience with non-profits.

Salary commensurate with experience.

Qualifications:

• Bachelor’s degree with at least 10 years in the field of Marketing for non-profits
• Possesses ability to translate marketing ideas into initiatives
• Ability to work with Board and Management Team
• Highly self-motivated. Ability to work independently with minimal direction.
• Excellent written and oral communications, interpersonal, public speaking, and presentation skills
• Proficient in the use of software such as Adobe Creative Suite, Photoshop, Illustrator, and InDesign that are necessary for the creation of engaging branding materials and content.