Communications Manager

Public Health Institute
Oakland, Arkansa
May 08, 2019
Jun 07, 2019
Focus Areas
Position Type
Full Time
Degree Level
Experience Level

Communications Manager

Public Health Institute


Posting Number: #108-19

Position Title: Communications Manager

Application Link:


The California Bridge Program, a program of the Public Health Institute (PHI), is hiring a Communications Manager to lead the development and implementation of strategic communications initiatives.


This is a new position with tremendous opportunities to bring creativity and initiative to make a difference in the opioid epidemic in California. We are seeking an experienced professional who will think broadly and strategically about how to marshal a variety of communications strategies to achieve our goals. This position reports to the Managing Director and will have the part-time support of a Program Associate, with the possibility of additional support from staff or contractors in the future.


The California Bridge Program is building the capacity of hospitals and emergency rooms to serve as primary access points for the treatment of substance use disorders. Our goal is to make treatment available, without judgment or access barriers, to anyone who needs it while reducing stigma and promoting recovery. Our current work focuses on changing how 50 hospitals across California respond to patients in opioid withdrawal, with the goal of changing the standard of care across the state and nation. We are part of a broader effort across California to increase access to medication assisted treatment for opioid use disorder to reverse the opioid epidemic that has devastated tens of thousands of lives.


PHI is an independent, nonprofit organization dedicated to promoting health, well-being and quality of life for people throughout California, across the nation and around the world. As one of the largest and most comprehensive public health organizations in the nation, we are at the forefront of research and innovations to improve the efficacy of public health statewide, nationally and internationally. PHI was distinguished as one of the top 50 “Best Non-profit Organizations to Work For” by the Non-Profit Times in a national search. To learn more about our meaningful work visit


Essential Duties & Responsibilities

Establish a strong communications strategy and foundation for the California Bridge Program.

•Develop and implement a strategic communications plan to achieve objectives identified in conjunction with Principal Investigators and staff.

•Manage the design and upkeep of the website, social media, newsletters, and other platforms/processes needed for a strong communications infrastructure.

•Provide consultations and trainings to program team to ensure that all team members are communicating effectively and consistently about the work.

•Coordinate with staff, vendors and outside contractors as needed to ensure that projects are completed on schedule and budget.

•Build communications projects into the overall work of the California Bridge Program.


Create and disseminate tools and resources for hospitals and providers.

•Work with the program and clinical team to develop content for tools and resources and manage their production and design.

•Plan and execute dissemination strategies to get these materials into the hands of grantee sites and other interested hospitals.

•Develop strategies for obtaining feedback on tools and resources and make improvements, as needed.


Raise awareness in the healthcare and policy arenas of models for expanding access to treatment for opioid addiction.

•Identify key messages and communications channels to reach target audiences.

•Produce content using program data, case studies, anecdotes, etc. to demonstrate and promote the value of offering opioid treatment in hospitals.

•Coordinate speaker engagements for Principal Investigators to present at conferences, meetings or hospitals across the state.

•Conduct media outreach and place articles or op-eds in trade journals or other professional or regional publications, newsletters or websites.


Elevate the visibility of the California Bridge Program as a thought leader in expanding access to treatment for opioid addiction.

•Work with California Bridge Program leaders to identify key stakeholders and opinion leaders who should know about the work of California Bridge.

•Elevate presence in local, national and trade media to reach these key audiences.

•Build relationships with press, pitch stories, handle press inquiries, and provide media training.

•Increase strategic presence of Bridge representatives at conferences and meetings related to addiction medicine.

•Assist in the preparation of materials and talking points for prospective funders.

•Perform other duties as assigned.


Minimum Qualifications

•Bachelor’s degree required

•At least 7 years of relevant public or private sector experience in managing complex communications and marketing campaigns, projects and strategies; experience working in a communications role in the public health sector is desired

•Excellent understanding of strategic communications and its role in organizational achievement

•Familiarity with the use of web and social networking technology to communicate with healthcare stakeholder groups

•Experience in writing, online communications operations, and content management systems

•Familiarity with new media and its potential for advocacy

•Ability to translate complex public health concepts into written content that is readily accessible to non-professional audiences

•Demonstrated ability to frame, organize and produce compelling written content

•Ability to develop work plans, balance multiple projects and meet deadlines

•Proficient in Microsoft Office, Google Suite, Adobe Acrobat, and InDesign or other design software


Desired Qualifications

•Master’s degree in communication, journalism, English, marketing/business administration, public health, or related field preferred, or equivalent experience

•Experience with or understanding of messaging for a healthcare audience

•Experience with media training for executives

•Working knowledge and ties to California media outlets; connections with national media outlets


Important Information

•This is a full-time (40 hours per week) position based in Oakland, CA.

•This position is eligible for PHI’s full suite of benefits including but not limited to medical, dental, and vision coverage, health care and dependent care flexible spending accounts, and generous time off.

•We will begin reviewing applications on May 15, 2019.


How to Apply

•To apply for this opportunity, submit a cover letter and resume via the application link listed at the top of this advertisement.

•In your cover letter, please describe why you are enthusiastic about this opportunity and why you think you are a good fit for the position.


The Public Health Institute is proud to be an EEO/AA employer. We recognize the value of having a staff that brings a wide range of perspectives to this work based on language, ethnicity, race, gender, socio-economic background, political beliefs, disability and sexual-orientation. We are committed to maintaining a diverse, multicultural working environment and particularly support applications from individuals with lived experience in the communities we seek to serve.


Thank you for your interest in working with us at PHI. Do you have questions about this opportunity? If so, email our recruitment team at Please do not email your resume to us as we only accept applications through our career site. Given the high volume of responses we receive from a combination of job boards, please allow up to one week for a reply.

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